Nature
of Our Internship Program in Internet Marketing
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Where the Good Marketing Jobs Are
Increasing, there is a disconnect where the jobs are and the knowledge and skills being taught in the universities. For example, Internet marketing is rarely covered in any depth in business schools. Consequently, a student who wants to go into the field of Internet marketing finds out that they are frozen out by both lack of knowledge and lack of skill.
And to be honest, few employers want to spend extra time and money filling on the knowledge gaps that should have been covered by the b-schools.
This program exists to both provide the practical knowledge wanted by employers and the real world experienced needed to pass the interviews. |
How We Approach Learning
An internship has two phases to it:.
- PHASE I. is taking an on-line class to get the theory.
- PHASE II is the application of learning in an internship.
Many taking a class will not be interested or eligible for an internship. For example, we have individuals who already have a web site would rather execute their strategy on their own sites or for an employer they are already working for. The same goes for entrepreneurs who would rather focus on their businesses.
Classes cost between 495 and $695. Time to complete will be between four and six weeks.
Available Classes
| Internet Marketing Competency |
Name of the Class |
Internship Available |
The Marketing Plan |
Marketing Plan Growing The New Enterprise: Using Entrepreneurial Marketing Tactics to Grow The Business |
No |
Internet Marketing Strategy |
The Essentials of Cost Effective Internet Marketing |
Yes |
Search Engine Optimization |
Designing and Optimizing Landing and Gateway Pages |
Yes |
Social Media |
Making Better Use of Linkedin |
No |
Social Media |
Building Better Campaigns Through the Use of Facebook Pages |
Yes |
Internet Publicity |
How To Generate Publicity Using the Internet |
Yes |
Email Marketing |
How To Run Better Email Marketing |
Yes |
Internet Publicity |
How To Use Videos and Images on the Internet |
Coming Soon |
Phase II: The Application Phase
We are a small number of internships on U.S. Internet marketing for anyone interested. The work will be done over the Internet so there is not need to travel or commute to work.
These are competency-based internship based on taking an on-line course. There are no grades, but one must successfully apply the theory in a particular module, before going on to the next one.
This works the intern's advantage since:
a. Employers want people who can produce results, not good grades,
b. Until one can apply a theory, one does not really understand it, and
c. One can use the internship as a spring board into a marketing job
At the end of the class, you would generate a MARKETING STRATEGY that would serve as the basis for going forward into the Internship.
Pay For the Courses—Get Money Back In the Internship
If you wish to do the internship, the money will be returned in three equal payments based on the following milestones:
a. Plan Approval. One shouldn't start a trip without a map. And one should’t start work without plan.
b. Implementation. You get to execute you plan and get paid for it once it is complete.
c. Evaluation. Few things work the way you want them to the first time. Such is the nature of innovation.
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